Jawad Farooq NaikMultidisciplinary Creative Technologist

Journey

A life in snapshots.

Cities that changed me, rooms where ideas took shape, and the people who made the road worth taking. A few of the moments I keep coming back to.

Curious since 1994, and still collecting stories.

Night lights

Night lights

Street crossings

Street crossings

Istanbul

Istanbul

With the crew

With the crew

Riding days

Riding days

London

London

Thesis show

Thesis show

Dubai

Dubai

In the lab

In the lab

Hollywood

Hollywood

Tangible Tomorrow

Tangible Tomorrow

In the cockpit

In the cockpit

Late walks

Late walks

San Francisco

San Francisco

On display

On display

Out and about

Out and about

MassArt, Boston

MassArt, Boston

Showing the work

Showing the work

Portrait of Jawad Farooq Naik
Jawad Farooq Naik

About me

The long way here.

I was born and raised in Lahore, Pakistan, and my path began among the machines of PrintVision, my family’s printing press in Lahore, where I learned early that design shapes how we see, touch, and experience the world. That early spark grew into formal practice through my BFA in Visual Communication Design from the National College of Arts in Lahore, followed by my MFA in Dynamic Media from the Massachusetts College of Art and Design (MassArt), with extended graduate work alongside MIT’s Responsive Environments group.

My MFA thesis, Tangible Tomorrow, grew from a deeply personal question: how do we bring presence back to long-distance relationships? The work explored intelligent companions and tangible interfaces designed to reduce emotional distance, not to replace human connection, but to hold it gently. That thesis continues to anchor my practice today, where code meets emotion and media becomes touch.

Along the way I co-founded Pinn.Media, the multidisciplinary creative studio, and carried that work into healthcare: first as Marketing Director and Solutions Architect at Epic Home Healthcare, then as Solutions Architect at Lonestar Home Healthcare, designing intelligent systems and digital infrastructure across creative industries, healthcare, and small to medium enterprises. The work spans empathetic AI integration, custom CRM and operational platforms, brand and visual identity, and human-centered automation.

Today I’m building Nuraflow, software that brings scheduling, compliance, billing and communication together for home healthcare agencies. I believe the future belongs to creators who make technology more caring, intuitive, and alive, and that technology becomes meaningful only when it remembers the human at the center.

Principles

What I believe.

The ideas that shape every project, whatever the medium.

  1. The human stays at the center.

    Technology serves people, not the other way around. Every system I build starts with the same question: who is this for, and how does it leave them feeling? When the answer is clear, the design follows. When it isn’t, no amount of polish will save the work.

  2. Code can carry emotion.

    The line between digital and emotional isn’t real. A well-built system can feel warm. A poorly-built one can feel cold even when it looks beautiful. I design for the texture of an interaction — the small moments where a person feels seen, helped, or quietly understood.

  3. Care is a craft.

    Quality isn’t decoration. It’s an ethical position. Spacing, typography, error messages, the order of fields in a form — these aren’t surface details. They’re how respect for the user shows up in a product. I sweat them.

  4. Build things that inspire people.

    I want every project I make to be the thing that makes someone else want to start. Not just admire it. Not just hire me. Pick up the tools and try. The designers I learned from did that for me — their work was an invitation. I try to leave the same invitation in mine.

  5. The medium keeps changing. The work doesn’t.

    From print to interactive media to AI, I’ve worked across tools that didn’t exist a decade ago. The discipline stays the same: understand the human, design for clarity, build for trust. The rest is just learning new instruments to play the same song.

  6. Mean what you say. Ship when you said you would.

    Most contractors win work by promising faster than they can deliver, scoping smaller than the work actually is, and explaining the gap later. I’d rather lose the pitch than start a relationship that way. If I quote three weeks, it’s three weeks. If something slips, you hear about it from me first — with the reason and the new date. Integrity isn’t something I claim. It’s a pattern you can verify, project after project.

Experience

Where I’ve worked.

Printing presses, studios, universities and healthcare, and now Lonestar Home Healthcare.

  1. May 2026 - PresentCurrentSolutions ArchitectLonestar Home Healthcare ↗
  2. June 2025 - April 2026Marketing Director | Solutions ArchitectEpic Home Healthcare ↗
  3. September 2024 - May 2025Teacher Assistant for SIM DepartmentMassachusetts College of Art and Design ↗
  4. February 2024 - August 2024Brand Manager for Humanities DepartmentMassachusetts College of Art and Design ↗
  5. December 2022 - July 2023Digital Marketing SpecialistThe Ricebowl Pvt Ltd. ↗
  6. May 2021 - August 2023Digital Marketing SpecialistTera Generation Solutions ↗
  7. January 2019 - May 2026Co-Founder | Creative DirectorPinn.Media ↗
  8. January 2012 - September 2023Intern to Chief Operating Officer (Promoted to multiple roles)PrintVision ↗

Education

Where I learned.

From Beaconhouse in Lahore to the National College of Arts, MassArt and MIT. Open the folder, then tap a school to visit it.

  1. September 2023 - May 2025Master of Fine Arts in Design - Dynamic MediaMassachusetts College of Art and Design ↗
  2. February 2024 - May 2024Crossover Registration - Sensor Technologies for Interactive EnvironmentsMassachusetts Institute of Technology ↗
  3. February 2015 - December 2018Bachelors of Fine Arts in Visual Communication DesignNational College of Arts, Lahore ↗
  4. October 1997 - October 2014Vocational to High school - Commerce, Arts and HumanitiesBeaconhouse School ↗

Exhibitions

Work that people can touch.

Pieces from Tangible Tomorrow, my MFA thesis on presence across distance, shown in galleries across Boston, and where it started: my 2018 thesis show at the National College of Arts in Lahore.

Huggables

Interconnected latex body pillows that recreate a real embrace across distance. When one partner’s pillow feels a pulse, the other comes alive with a matching heartbeat, gentle breathing, warmth and a familiar scent.

  • Arduino
  • Pulse sensing
  • Servos
  • Warmth & scent
See the project ↗
Huggables, exhibited

Digital Embodiment

A motion-tracking wristband worn far away, and a homing beacon at home whose three cubes turn and align with the wearer’s every gesture, releasing their familiar scent at intervals. Presence you feel rather than hear.

  • Motion tracking
  • Scent
  • Arduino
  • 3D printing
See the project ↗
Digital Embodiment, exhibited

Pulse Paint

Two people, apart, paint together: pulse sensors turn each heartbeat into shared, living brushstrokes on screen.

  • Pulse sensors
  • Generative art
See the project ↗
Pulse Paint, exhibited
Publication

Tangible Tomorrow

The thesis behind the work: how warmth, scent, synchronized movement and touch can make us feel present with someone across oceans, time zones and screens. Published with MassArt and MIT, 2025.

  • MFA thesis
  • MassArt × MIT
  • CC BY 4.0
Read the thesis ↗
Tangible Tomorrow, exhibited
Publication

Bridging the Gap

My BFA thesis at the National College of Arts, Lahore: an installation on bridging the communication gap between parents and children, shown at the 2018 Visual Communication Design thesis show.

  • BFA thesis
  • NCA Lahore
  • 2018
About NCA ↗
Bridging the Gap, exhibited

Shown at

Interviews

In conversation.

Conversations with Shoutout LA, Voyage Dallas, Bold Journey and Canvas Rebel on building technology that remembers the human at the center, from AI in home healthcare to devices that carry presence across distance.

Shoutout LA ·

Meet Jawad Farooq

“Pinn.Media is building the technology infrastructure that makes home healthcare agencies more capable and makes aging Americans less alone.”
Read the interview ↗

Voyage Dallas ·

Inspiring Conversations with Jawad Farooq of Pinn.Media

“I grew up surrounded by the hum of machines and the smell of ink. That is where creativity first sparked for me, not through screens, but through process, material, and making.”
Read the interview ↗

Bold Journey ·

Meet Jawad Farooq

“I design systems that make complex technology usable, humane, and operationally effective.”
Read the interview ↗

Canvas Rebel ·

Meet Jawad Farooq

“I believe design should not only solve problems but also spark emotion, create presence, and deepen human connection.”
Read the interview ↗