PrintVision
A full rebrand and website rebuild for a Lahore printing and packaging house: brand foundation, CMYK identity system, collateral, a corporate film and a Next.js site wired into the client’s own ERP.
Services
Design, code and everything in between.
I work across websites, software, AI, brands, print and physical computing, so every piece of your project is made by someone who sees how the pieces fit. Based in Allen, Texas, working worldwide.
Web design & development
Scroll-stopping websites that get you noticed.
Fast, search-ready sites designed around your story and built to turn visitors into clients, from the first scroll to the final click.
What’s included
- Custom-coded websitesHand-built in Next.js and React for speed, SEO and complete creative control.
- CMS-managed sitesWordPress, Webflow, Framer or a headless CMS, so your team can edit without a developer.
- E-commerceShopify and WooCommerce stores designed to turn browsers into buyers.
- SEO & performanceCore Web Vitals, structured data and technical SEO built in from day one.
- Responsive & accessiblePixel-perfect on phones, tablets and desktops, with WCAG accessibility built in.
- Care & hostingFast hosting, security updates, backups and monthly care plans after launch.
Selected work
OSCPA Tax Advisory
A rebrand, web experience and AI integration for OSCPA Tax Advisory.
Sutoon Developers
Brand development and a web experience for Sutoon Developers, a real estate developer.
UI/UX & product design
Interfaces that feel obvious.
I start with the people who’ll use it: what they’re trying to get done, and where they get stuck. Then I map the flows, design the screens and prototype them in Figma, so ideas are tested before a line of code is written.
What’s included
- User researchInterviews, audits and analytics reviews that ground decisions in how people really behave.
- Flows & information architectureClear journeys and navigation, mapped before anything is styled.
- Wireframes & prototypesClickable Figma prototypes you can test with real users and stakeholders.
- Design systemsComponents, tokens and documentation that keep every screen consistent as you grow.
- App & dashboard interfacesWeb apps, portals and mobile screens that make complex tasks feel simple.
- AccessibilityContrast, focus states and readable type considered from the first frame.
Selected work
The Rice Bowl Online Ordering UX
Online ordering UX for The Rice Bowl in Lahore, responsive across devices; the streamlined flow cut ordering time from 35 to 15 minutes.
Sunrise Realtors
Brand development, a web experience and AI integration for Sunrise Realtors.
The Love Quest
The Love Quest, a Unity treasure hunt prototype for long-distance couples, built for a game design course at MassArt.
Software development & AI
Code that does the heavy lifting.
Custom software shaped around how your business actually runs: CRMs, portals, web apps and the integrations that tie them together. Where it genuinely helps, I add AI, from receptionists that answer after hours to automations that clear the busywork.
What’s included
- Web applicationsBooking systems, dashboards and SaaS products, built to scale with your users.
- Custom CRMs & portalsClient, patient and staff portals shaped around how your business runs.
- Integrations & APIsPayments, calendars, EHRs and third-party tools, connected into one flow.
- AI receptionists & agentsChat and voice agents wired into your CRM, calendar and phones.
- Automation & dataScheduled jobs, reporting and data pipelines that remove manual work.
- Deployment & trainingSecure, monitored and compliant from day one, with team onboarding and ongoing tuning.
Selected work
Epic Home Healthcare
A rebrand, web experience and AI receptionist for Epic Home Healthcare in Dallas–Fort Worth.
Growstar Products
Brand development, a web experience and AI integration for Growstar Products.
PrintVision
A full rebrand and website rebuild for a Lahore printing and packaging house: brand foundation, CMYK identity system, collateral, a corporate film and a Next.js site wired into the client’s own ERP.
Branding & identity
Brands people remember.
Strategy first, then a logo, a visual language and the rules that keep it consistent, so your brand looks and sounds like itself everywhere, from the favicon to the billboard.
What’s included
- Brand strategyPositioning, audience and personality, agreed before anything is drawn.
- Logo systemsLogos, wordmarks and marks that hold up from favicon to billboard.
- Visual identityColour, type and imagery that make your brand recognisable at a glance.
- Illustration & iconsCustom illustrations and icon sets drawn in your brand’s own style.
- Brand guidelinesColour, type, voice and usage rules so every touchpoint stays on-brand.
- RebrandsRefreshing an established brand without losing the recognition you’ve earned.
Selected work
TradeVision Brand Identity
A rebrand for TradeVision, a Lahore trading and investment firm: bar-chart mark, stationery, billboard and a Dubai expo kiosk.
Budz Visual Identity
A bold green visual identity for Budz, a cannabis retail brand concept, with logo system, palette, type, pattern and merchandise.
Gradvisors Stationery
Stationery for Gradvisors, a career consultancy: business cards, letterhead, a branded pen and a notebook in charcoal and mint green.
Further reading
Graphic, digital & print design
From the feed to the press.
Everyday design that carries your brand into the world: posts, ads and presentations on screen, and brochures, packaging and signage in print. I grew up around my family’s printing press in Lahore, so files arrive press-ready.
What’s included
- Social & digital assetsPost templates, ad creatives, banners and email graphics that stay consistent.
- Print collateralBusiness cards, brochures, flyers, posters and signage, press-ready every time.
- PackagingBoxes, labels and cartons designed for shelf impact.
- E-commerce listingsProduct imagery, infographics and enhanced brand content for Amazon and online stores.
- Pitch decksInvestor and sales presentations that make complex ideas look effortless.
- Posters & typographyEditorial and event posters built on strong, expressive typography.
Selected work
CocoLoco Choco Co. Packaging
A packaging concept for CocoLoco artisan chocolate: a red strawberry-flavor wrapper with hand-drawn illustration and bold slab type.
Empower: Letterpress Voting Posters
Letterpress posters for the 2024 U.S. election season, set in wood type to get the MassArt campus talking about voting.
Eco Origin Bamboo Cotton Buds Amazon Listing
A full Amazon listing for Eco Origin bamboo cotton buds: kraft packaging, photography, EBC, footer and video. It sold out within a week.
Marketing & content
Get seen by the right people.
Good work still needs to be found. I plan the campaign, create the content and video that fill it, and measure what’s working, so every post, ad and page has a job to do.
What’s included
- Digital marketingCampaign plans that connect your site, socials, email and ads around one goal.
- Social mediaStrategy, content calendars, scheduling and paid ads, managed or handed over.
- Content & copywritingBlogs, articles and website copy written for people first and search second.
- Video & motionStoryboarding, filming, editing, reels and motion graphics.
- Landing pages & funnelsFocused pages for campaigns and ads, with tracking set up properly.
- Analytics & optimizationConversion tracking, A/B testing and plain-English reporting.
Selected work
The Rice Bowl Social Media Design
An Instagram grid system for The Rice Bowl, a Chinese restaurant in Lahore: pinned info posts, promos and illustrated menu tiles.
BoxPark Pico Social Media
Social posts, banners and a short motion clip for BoxPark Pico, built on heavy condensed type and bright red, yellow and coral fields.
Sutoon Developers Architectural Film
A short architectural film for Sutoon Developers, walking from a villa's lawn and gates through its stair halls, chandeliers and kitchen.
Further reading
Creative technology
Technology you can feel.
My MFA and MIT Media Lab work lives where objects meet code: installations, wearables and connected things that respond to touch, pulse and presence. I bring that thinking to exhibits, prototypes and interactive brand moments.
What’s included
- Interactive installationsPieces for galleries, events and spaces that respond to the people around them.
- Physical computing & IoTArduino, Raspberry Pi and sensors that bridge the physical and the digital.
- Tangible interfacesWearables and objects you control by touch, movement or presence, not a screen.
- Generative visualsVisuals that react to sound, motion or live data.
- Rapid prototypingSensor rigs, 3D prints and working prototypes to test an idea in the hand.
- WorkshopsHands-on sessions introducing teams and students to prototyping with sensors and code.
Selected work
Huggables
Interconnected body pillows that sense a partner's pulse and recreate heartbeat, breathing, warmth and scent across a long distance.
Digital Embodiment
A wearable sensing band and a homing beacon of rotating cubes that turn a distant loved one's motion into a living heart-rate line.
Uncense
An installation that censors what you say into a mic until you touch a sensor and hold someone's hand, shown at Boston Cyberarts Gallery.